Management of Leisure and Tourism emolumentsNameUniversityCourseTutorDateIntroductionHealth and fitness companies have dejected out to be the key players glob ally by agreeable key share of the market and varying business activities . In deed , the ability of the fitness companies to achieve high returns has been fall in to their efficiency in building , promoting and perfecting their values , brands and image in the market . Fitness first is one such go with where attend to quality has seen it tremendously assimilate a extremely prestigious niche amongst fitness monastic order of battles world-wide Having been established in 1993 , the club has since expanded worldwide good manners of its satisfying service , diverse and customized services and above all , its hospitable staffThe club s root branch is situated in Bourn emouth , UK , but it has branches in seventeen countries now , with its services expanding to Australia and Asia .

cod to this progressive expanding upon , it has a staff of over 20 ,000 and a rank and file of over seven million worldwide Gibson 2006 :62 . It is from this straightaway progress , cumulative growth and vivid future that this seeks to valuate its service purpose , service sheaf , service processes and service encounterService ConceptIn any business , service concept is a precise important aspect that contributes a big deal to the supremacy of the same . Usually , customers look beyond the tangible prod ucts offered by the company . Baker and Hart! (2007 : 98 ) explain that the nonphysical aspects give customers a sense of enjoyment and comfort . They cast that they are instrumental...If you want to get a full essay, order it on our website:
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